Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout. Completely updated to provide practical guidance on solving usability testing problems with statistics for any project, including those using Six Sigma practicesIncludes new and revised information on standardized usability questionnaires, as well as general linear modeling (correlation, regression, and analysis of variance)Shows practitioners which test to use, why they work, and best practices for application, along with easy-to-use Excel formulas and web-calculators for analyzing dataRecommends ways for researchers and practitioners to communicate results to stakeholders in plain English
In this new edition, the latest ARM processors and other hardware developments are fully covered along with new sections on Embedded Linux and...343,64 zł
When this innovative textbook first appeared in 1984 it rapidly became a great success throughout the world and has already been translated into...286,80 zł
Refrigeration, Air Conditioning and Heat Pumps, Fifth Edition, provides a comprehensive introduction to the principles and practice of refrigeration....531,19 zł
Thermal Insulation Handbook for the Oil and Gas Industries addresses relative design, materials, procedures, and standard installation necessities...714,98 zł
This major textbook is designed for students studying textiles and fashion at higher and undergraduate level, as well as those needing a comprehensive...337,32 zł
Coulson and Richardson's Chemical Engineering: Volume 2A: Particulate Systems and Particle Technology, Sixth Edition, has been fully revised...532,38 zł
Relational Database Design and Implementation: Clearly Explained, Fourth Edition, provides the conceptual and practical information necessary...251,30 zł
Intuitive Analog Circuit Design outlines ways of thinking about analog circuits and systems that let you develop a feel for what a good, working...405,24 zł
There is currently significant interest in the development of small modular reactors (SMRs) for the generation of both electricity and process...636,18 zł
Over the last ten years, the ARM architecture has become one of the most pervasive architectures in the world, with more than 2 billion ARM-based...342,56 zł
This second edition deals comprehensively with all aspects of a ship's machinery from propulsion and steering to deck machinery and electrical...341,57 zł
Much of the work of user-centered design practitioners involves some type of interviewing. While interviewing is an important skill, many colleagues...94,70 zł
Opinie i recenzje użytkowników
Dodaj opinie lub recenzję dla Quantifying the user experience Elsevier science & technology. Twój komentarz zostanie wyświetlony po moderacji.