The missing manual on how to apply Lean Startup to build products that customers love"The Lean Product Playbook" is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing.If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customersIdentify underserved customer needsCreate a winning product strategyDecide on your Minimally Viable Product (MVP)Design your MVP prototypeTest your MVP with customersIterate rapidly to achieve product-market fitThis book was written żeby entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia.Executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find "The Lean Product Playbook" an indispensable, hands-on resource.
Combat daily stressors and live your life to its fullestIn the newly revised Rewire Your Brain 2.0: Five Healthy Factors to a Better Life, distinguished...91,23 zł
Negativity in the workplace costs businesses billions of dollars and impacts the morale, productivity and health of individuals and teams. "In...84,68 zł
The only guidebook that shows you how to finance any property--with or without bank approval Would you like to discover all of the many ways...66,91 zł
The latest edition of the leading reference on reverse osmosis processes and applications in industry In the newly revised 3rd edition of Reverse...1,025,21 zł
Expert Network+ Exam N10-008 preparation Now with 33 Online Lab ModulesCompTIA Network+ Deluxe Study Guide, Fifth Edition, is your one-stop resource...480,83 zł
This book will teach you how to test computer software under real-world conditions. The authors have all been test managers and software development...376,18 zł
Says Bill Ackman of Pershing Square Capital Management about The Art of Value Investing: "I learned the investment business largely from the...167,78 zł
This is a concise visual guide to the major techniques of regional anesthesia and analgesia for small animal practitioners, with complete coverage...248,80 zł
"The one, only, and aby far the best book synthesizing psychology and investing. In addition to providing modern, scientific knowledge about...247,41 zł
Put values--and value--over volume with a professional services subscription modelProfessional firms are built on relationships. But you wouldn't...132,34 zł
"Freshwater Algae: Identification and Use as Bioindicators" provides a comprehensive guide to temperate freshwater algae, with additional information...444,09 zł
A holistic and real-world approach to operationalizing artificial intelligence in your companyIn Operating AI, Director of Technology and Architecture...132,34 zł
Opinie i recenzje użytkowników
Dodaj opinie lub recenzję dla Lean product playbook - how to innovate with minimum viable products and rapid customer feedback John wiley & sons inc. Twój komentarz zostanie wyświetlony po moderacji.